At the
start of the film we challenged the genre by using the green screen so that we
could have a ghostly looking girl appear every now and then in the film, while
a boy wearing a is walking through the town, the girl is dressed in black
adding to the dark themed setting. We also layered film clips over the top of one another, with one having nobody walking, and the other having the girl walking 'through the gate' we then changed the opacity of the girl walking which made her seem like she is walking through the gate as a ghost. By having a girl as the ghost in the film,
this is going again the conventions of a thriller. The slow paced music is
still running throughout this scene, there is ambient music of birds tweeting
while the boy is walking. Also, when the girl appears there is a loud gust of
wind sound, which is inclined to make the girl seem like she has a power. The
setting of our opening scene is in a ruined down area, which contrasts with the
smart suit the boy is wearing. We did this so that it got the audience asking
questions about the boy and his background history. 
Our film represents the low class and high class. The setting, in which
the film is being taken place, it shows the low class as at the beginning of
the film, the setting is in a ruined down street, the audience can tell this by
the graffiti sprayed on to the brick wall, indicating that it may not be a very
nice place to live. As the film goes on, the setting changes to a ruined down
park, you can tell this by the lack of people around them and the fact the
grass doesn’t look like it has been looked after. However, the high class is
shown through what the boy is wearing. He is in a smart suit with tie, this
gets the audience question why he has a suit on and maybe he only wears a suit
outside to try and show he is from a posh background, but behind closed doors
he isn’t from the high class at all, or maybe he has got a really good job
which required him to wear a suit. The age of the characters are both 16+ as
our questionnaire findings showed that 90% of the audience would rather watch a
film about a Girl/Boys life aged 16-25, so that they can relate. We went
against the thriller convention and had a boy and girl staring in the film, as
it brings in the rom-com genre.
3- What Kind of media institution might distribute your media product and why?
The film
production which is most likely to distribute our film is 'Hammer Films' as
they are known best for releasing Gothic Horror Films since 1934, and is well
known in the UK. Hammer Films have dominated the horror film industry before;
as they had a partnership with Warner Bros.Hammer film productions have made
over 150 action-adventure, thrillers, horrors and historic films. Including
'The Women in Black', this is also a thriller film about a ghost haunting a
man, to get revenge. Another production studio that is more likely to distribute
our film is 'Universal Studios'. As it’s a worldwide famous film company and
they are known best for producing action-thriller films such as Iron Man, The wolf
man, Harry Potter etc. 4-Who Would be the audience for your media product?
The
target audience for our media production is rated 12A, as with it the film
there is moderate physical and psychological threats being made. It is aimed
for teenagers and young adults as the characters within the film are of this
age range, this makes it so that it is easier for the audience to relate to the
film. We have gone against the convention of thrillers as they are mostly aimed
for males, as the main characters in the films are dominated by males. Whereas our
film has been made to attract both male and females, we did this by making the
characters both genders. We have targeted the working class as the setting in
the film is in a working class area, which the audience will be familiar with.
The characters seen in the film are Caucasian, so therefore we have targeted
the Caucasian ethnic group so they can relate to the film. 5-How did you attract/address your audience?
The film
opening grabs our targeted audience attention through the storyline, music,
characters, how they are dressed and the title sequence. With the genre being a
thriller, we had to make sure that our film had scary and spooky elements to it
so that it fitted with in the thriller criteria, and got the audience sitting
on the edge of their seats. The title of our film is 'seeing the unseen', the
title in itself will attract the targeted audiences attention as it explains
the story line, of the man seeing the ghost that nobody else can see. Also the
title sequence with the music, both work together as it starts the film off
with a lonely, mysterious atmosphere. The music we have used is incidental
music played throughout the whole of our opening scene, the music is slow paced
at the beginning and builds up over time towards the end, this attracts the
audience as it gets them asking questions about the film, and to why the boy is
seeing the girl and random points, and why nobody else can see her. The film can
attract the audience through the characters and what they are wearing, as the
boy is wearing a light grey suit which shows he is the protagonist, which the
working class will be able to relate to. The ghostly girl is dressed in black,
showing that she is the antagonised. The clothes the girl is wearing is a
typical teenage school girl look, which attracts the teenage audience as they
will feel like she is from the same social class as them. The storyline
attracts the target audience as most teenagers have gone through a loss of a
close family member or friend. So they can connect to the film which will make
it scarier for the viewers.
To
promote our film to the targeted audience, we would have billboards, posters
and trailers playing at the beginning of other thriller films that have the
same targeted audience; this will make it easier for our film to get across to
the viewers. The posters and billboards, will have bold dark colours with white
horror looking font so that it links in with the opening scene, the posters won’t
give away too much about the film as we don’t want the audience to look at it
and already know the storyline.
6-What have you learnt about technologies from the process of constructing this product?
In terms
of technology I have learnt a various range of new skills, such as how to use
the Sony HD Cameras for filming, Adobe Premiere for the editing, and how to
make and use my own blog. The Sony HD Camera was pretty straight forward in
terms of videoing, however we had to make sure that we had the correct angles
for the scene, and the camera had a SD card inserted into it. I then learnt how
to import the film clips into an Apple Mac Computer, so it allowed us to edit
it by using Adobe Premiere. To make our logo which appears at the very beginning
of the film, we used photoshop which I was already familiar with. However, I wasn’t
very familiar with Adobe Premier, and I learnt how to import videos, green
screen shots, music and pictures on the programme, this was very quick and easy
to do. I also learnt how to Razor a clip so that it would cut in between the
middle of it, and I also learnt how to add video effects and transactions, from
the dissolve at the beginning of the film to the Fast Colour change in the
middle of the film, to the Fade into black at the very end of the opening
scene.
7-Looking back at your prelianary task, what do you feel you have learnt in the progression from it to the full product?
By doing
the preliminary task we were only able to use the building as our setting this restricted
us in doing a lot of our ideas. However, I have learnt by working in a group
making a film, everybody has their own separate ideas which then everybody
comes together and agrees with one and build on it. When actually going in to
making the film, everyone in the group picks the job they want to do and then
this is their role in the film throughout. Then at the end of film making all
the jobs come together to make a successful film. In terms of operating the
video camera we learnt all the basic skills required to use the camera e.g.
On/Off, Zoom, Delete, Watch. It was easy enough to figure out how to use the
video camera as the buttons had pictures on indicating what they do. When
filming we always made sure that we remembered the 180 degree rule, however as
the setting was inside an office it wasn’t always easy to follow the rule, so
therefore for our final film, we made sure that we could apply the 180 degree
rule. We applied all the knowledge to the major production so that it is successful.
